Investment – Family Office

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Family Investments & Ventures

The investments made by Conferro | Connoisseurs represent a careful balance of legacy, innovation, and strategic foresight. Rooted in the Seth Family’s deep cultural and entrepreneurial heritage, our portfolio spans across sectors that not only deliver economic value but also foster cultural preservation, creative expression, and sustainable growth. These ventures are curated with the intent of building an enduring legacy while engaging meaningfully with the present and the future.

Core Family Businesses

• Passio Elle Investment Co.

The cornerstone of the family’s asset base, Passio Elle Investment Co. is the dedicated entity responsible for managing our physical inventory of fine art, rare collectibles, vintage artefacts, and cultural heirlooms. The company functions as the family’s vault of tangible heritage—safeguarding high-value, historically significant objects for future generations. From masterful paintings and sculptures to antique furniture and ephemera, Passio Elle reflects the family’s long-standing commitment to collecting with purpose and preserving cultural narratives through objects of timeless value.

• Conferro Auctions

Conferro Auctions is the family’s exclusive platform for curated sales and private auctions, specializing in rare collectibles, fine art, heritage manuscripts, and historic memorabilia. Built on deep curatorial expertise and global collector relationships, the platform connects discerning buyers and sellers with integrity, transparency, and appreciation for provenance. Through public auctions, private sales, and collaborative exhibitions, Conferro Auctions plays a key role in shaping the cultural economy while elevating the visibility of underrepresented art forms and historic artefacts.

• Trésor

A vibrant digital extension of the family’s artistic and collectible interests, Trésor is a thoughtfully curated online marketplace offering an extensive catalogue of artworks, vinyl records, vintage books, memorabilia, and collectible items. Bridging the gap between timeless traditions and contemporary retail, Trésor caters to a global audience of collectors, artists, and enthusiasts. It is not merely a marketplace, but a digital destination for curated culture—where stories, passions, and rare finds converge in a seamless and elegant environment.

• Famsil Tech

At the forefront of art and technology, Famsil Tech represents our family’s foray into the digital future of ownership. This innovation-led platform explores the intersection of blockchain, digital art, and NFTs (non-fungible tokens), providing a new way to own, trade, and experience cultural assets. With a focus on authenticity, decentralization, and creator empowerment, Famsil Tech brings historical and contemporary artworks into the digital domain—ensuring their preservation, access, and appreciation in a fast-evolving digital-first world.

• Le Art – Entertainment

Le Art is our family’s venture into film and music production, with a strong belief in storytelling as a medium of impact, reflection, and cultural transformation. The vertical supports and develops original content—films, documentaries, series, and music—driven by strong narratives, artistic merit, and social relevance. By investing in creative talent and meaningful projects, Le Art seeks to enrich the cultural fabric while creating intellectual properties that are emotionally and economically rewarding.

Real Estate Assets

Our real estate portfolio is a carefully assembled collection of residential, commercial, and heritage properties, held with a long-term investment horizon. Focused on strategic location, design excellence, and historical significance, these assets are managed to generate consistent returns while preserving value for future generations. We prioritize projects that align with our values—sustainability, architectural integrity, and urban regeneration—allowing us to contribute positively to the communities and cities we invest in.

Equity & Securities

Our investments in public and private equity markets reflect a disciplined and diversified approach to capital allocation. We maintain strategic positions in blue-chip companies, emerging ventures, and niche sectors that mirror our long-term outlook and ethical framework. With a focus on fundamental strength, market relevance, and innovation, our equity and securities portfolio is constantly reviewed and rebalanced to adapt to changing global dynamics while preserving wealth and fostering future growth.

Frank Laurels Consumer Brands Ltd

As a major shareholder in Frank Laurels Consumer Brands Ltd, we actively support the company’s vision of delivering high-quality FMCG products to diverse consumer bases. Our role extends beyond capital—offering strategic guidance, brand-building insight, and long-term commitment to sustainable business practices. This partnership aligns with our belief in backing businesses that are deeply rooted in consumer trust, operational excellence, and scalable impact.